Have you ever driven down a road that was incredibly uneven or bumpy? Did you ever get frustrated trying to install a piece of software on your computer? Have you ever eaten at a restaurant and had lousy food and even worse service? If you said yes, then you have been a victim of poor user experiences that you haven't forgotten. While UX is a crucial element in both the digital and physical world, it is in digital that we see the value of UX skyrocket, and that is for one reason - choice.
Socrates was an ardent critic of the written word and his most famous pupil Plato once wrote that “If men learn this, it will implant forgetfulness in their souls; they will cease to exercise memory because they rely on that which is written.”
Hi there, it’s me, your customer. The one you spend millions of dollars trying to connect with during the waking hours? Ya, that one. Well, guess what? I am connected. But perhaps the term “connected” is misleading. I prefer to view myself as “empowered.” And if you want to connect with me, you first need to understand what this empowerment is, and I won’t lie, it borders on superpowers!
If millions of years of human evolution have taught us anything, it is that people have always preferred the use of voice to interact. However, for decades it was agreed that the technology “wasn’t quite there yet” to be used with machines. In the interim, nose-to-the-phone model of personal computing became the defacto standard, and no one really questioned it. Things have really begun to change in the past few years as Apple Siri, Amazon Echo, and Google Talk gained momentum and their QoE is a welcome relief.
In the relatively short time that human beings have been on this planet, we have seen a lot of things fall to the wayward and into extinction. In some cases, it was animals like the Dodo bird, the Caspian tiger, or the Baiji dolphin; in others, it was our creations that became outdated like dial-up internet, 8-track cassettes, or what’s even more relevant today, the Single-Channel experience.
Most people are familiar with the term hybrid; although it is usually in relation to cars. Fortunately for the sake of my point, it will do just fine. Now, by definition, a hybrid is the result of something new being made by combining two different elements, and in the case of hybrid cars, it is an electric and gasoline-powered engine. This provides the user with the fuel efficiency of an electric motor with the power and convenience of a gasoline one. However, it isn’t only cars that are enjoying the benefits of combining two different elements to create something new and better, for the world of IT has constantly been melding together concepts, principles, and methodologies in order to have the best of both worlds. Today, we are going to dive into one of those combinations known aptly as the Hybrid Cloud.
I had the pleasure of being invited by Genesys to be a part of the Toronto Tech Summit’s panel discussion on “How AI is Shaping Society,” late last week. I thoroughly enjoyed the conversation along with my awesome fellow panelists (from IBM, Element.AI, Inegrate.AI and RBC) and the crowd was extremely engaged! In case you missed it, here are some of my answers to the questions posed:
Have you ever had one of those unforgettable travel experiences that you just couldn’t help but talk about upon your return? Glad I’m not the only one; however, today I would like to share a particular experience with you, one that may not be what you’d expect. I say that because my excitement wasn’t caused by the country we travelled to, the city we explored, or the attractions we visited. Rather, it was the hotel my family and I stayed at that left such a lasting impression and quickly became an attraction in and of itself. Perhaps I should explain.
You know it’s vital, I know it’s vital, so let’s move on and dive right into our recipe for success. True quality comes from quality minded people, and as such, we’ve subscribed to a different angle towards QA, one that differs from the traditional practices.
Let’s play a game. How many brands do you think I experience in a typical day? Shall we find out?
It’s 6:55 AM and I’m awoken by the sounds of Lovely Day, by Bill Withers. A smile inevitably crosses my face as the tempo rises, that is, until I hear my girlfriend yell, “OK Google, STOP!” She obviously is not a morning person. Still half asleep, I wander into the kitchen to put on a pot of coffee and pour myself a bowl of cereal. As the aroma of the coffee diffuses throughout the house, it peaks the interest of my other half, who joins me for a cup. She mentions that the hardware store is having a sale on the bathroom tiles we liked and maybe “we” should pick some up after work. I tell her I’d be happy to as long as she promises to be ready by 7 PM for the show tonight. She agrees; I'm skeptical.