PRO-Gamification: The Future of Retail Experience


Brandy, a Generation-Z consumer, comes across an Instagram “like” by her friend for a featured dress. She likes the garment and is interested in purchasing it in a different colour. She decides to go online and compare prices, and while browsing, she is prompted to download the retailers’ app, which would result in a 10% discount off her first purchase. However, after comparing prices, downloading the app, and moving the dress into her “shopping cart,” she abandons her purchase thinking the dress isn’t the one for her.

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Technologies Come and Go but Experiences Last a Lifetime


I love technology; so much so, that I have made a career out of it. I see its potential, and I see it as the answer to many questions and problems that we as a society face. Technology is not meant to complicate our life; rather simplify it, streamline it, and enable us to do more. And it is these experiences with technology that are at the forefront of the consumer's mind, not the complicated mechanisms behind it. It was Steve Matyas, CEO, Staples Canada, who once said “the customer doesn’t care what happens in the background,” and he couldn’t have been more right. Experiences define a brand; not products, services, or the technology that powers them.

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Voice Assistants: Raising Expectations by Empowering the Customer


Voice command technology has mostly been used in smartphones and computers in recent years, but today it’s becoming increasingly common for voice assistants to be incorporated into virtual and home assistant devices, consumer products, appliances, customer service offerings, e-commerce, and more. In fact, as the technologies required to operate voice assistants continue to improve, so too will it become increasingly common for consumers to expect this level of interaction from the brands they support. Most of us are already using voice commands on their smartphones, and it’s expected that this technology will be installed on over 7.5 billion devices by the year 2021. At the 2018 CES event in Las Vegas, there were numerous new prototypes and products that integrated voice assistant technology, proving that this trend is sticking around for good.

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Is AR and VR a game-changer for the real-estate industry?


It has been more than four weeks since the “FOR SALE” sign has been up on a house I drive by on my way to work. The house is in a well-known suburb within the western region of the Greater Toronto Area (GTA) where properties have been sold rather quickly in the past. It is priced on par with current market rates and does not suffer from any defects or design flaws. So why has it not been sold yet?

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Top 10 TMT predictions for 2018



Technology is unleashing an unprecedented pace of business disruption and evolution, with the path littered with roadkill of companies which missed the key trends. To address this challenge, we at mobileLIVE have come up with our annual set of predictions; carefully collated through analysis, interviews, and research in the global Technology, Media and Telecommunication space. As most businesses wrestle with difficult investment, product, and digital transformation decisions, we hope the following can help with their decision-making paradigms for future growth.

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Are our jobs at risk with automation?

“Machines will take over nearly half of all the work done by humans”, claims an Oxford university research. Another prediction says, “90 percent of the world’s population will soon be jobless owing to the fast development in the field of Artificial Intelligence, machine learning, deep learning, analytics, and robotics.” The panic that robots taking over our jobs is going viral!

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Core digital transformation stack has evolved

While we were still working on mastering Social, Mobile, Analytics, and Cloud (SMAC), Digital Transformation aka (DX) itself has evolved into DX 2.0 representing the priority stack - Internet of Things, Data, Design Thinking, and Artificial Intelligence (IDDA).

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Future-proofing customer experience for steadfast growth

Its 1975, a customer walks into a Nordstrom store in Anchorage, Alaska to return a set of tires. The clerk, saw the price on the side of the tires, reached into the cash register, and handed the man $145.

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Smart Governments help in shaping of Smart Cities

With every passing day, we get to hear more and more cities getting smarter. Be it in the Western world, the Asian - South Asian countries, or in the Middle Eastern countries, cities are getting smarter with a technology makeover to doll up in the most efficient way.

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Smart City 2.0 - A Platform for Growth

Every city has a distinct culture, vibe and feel. As they commonly say, “People may forget what you say, but they’ll never forget how you made them feel.” It could not be truer for Cities. From the romantic streets of Paris, the unabashed excess of Vegas to the quintessentially wealthy NY Fifth avenue- they all leave a mark behind. However, population density of most of these urban cities is reaching unprecedented levels, straining the infrastructure and providing the citizens sub-optimal experiences. In an attempt to alleviate the pain, city councillors (the Urban Management team) are turning to technology (the Smart City enablers) to improve efficiency, productivity, lower costs, and set a precedent.

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