Voice Assistants: The Gateway Drug to Conversational Commerce

/ by Sachin Mahajan

Building on the millions of years of evolution, unsurprisingly we humans prefer the use of voice to interact. However, for decades it was touted as a technology which “wasn’t quite there yet” to be used with machines. In the interim, nose-to-the-phone model of personal computing became the defacto standard and no one really questioned it. Things have really begun to change in the past few years as Apple Siri, Amazon Echo and Google Talk gained momentum and their QoE is a welcome relief.

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